Let’s Do It World

We are the largest global civic movement with a mission to catalyze worldwide positive change through collaborative action.

The work of Let’s Do It World has been recognised and appreciated on an international level. Partnerships with influential organizations strengthen our efforts and extends the impact on a global scale.

We are partnering with UN SDG

We are the winners of the UN SDG Action Campaign 2023 in the Mobilizer category for World Cleanup Day

We are the EU Climate Pack Partner

We are in the Waste Wise Cities Advisory Board at UN-Habitat as well as an official Knowledge Partner and recepients of the UN Habitat Scroll of Award 2021

We are the UNESCO Partner

We are an accredited member with observer status of UNEA

We are very grateful for all the global, regional and local awards, prizes and recognition.

It means a lot for the network’s tireless leaders and volunteers, who are working for a cleaner Earth for all of us.

Our Vision

Waste-free and clean Earth for us & future generations

Wise and responsible use of Earth’s resources

Cross-border collaboration creating sense of unity within communities

Group of people holding a World Cleanup Day banner on a rocky outdoor hill under a partly cloudy sky.

We do this by global activation: bringing people together in communities for collaborative action that transcends borders. 

Let’s Do It World is the creator of World Cleanup Day, which started in Estonia, and has been coordinating it worldwide since 2018.

In 2024, World Cleanup Day was included in the official UN calendar to be celebrated on September 20 each year.

There are many thinkers,
we are Doers

We travel the world to give inspiring talks, take part of events and conferences, initiate gatherings of visionaries & trailblazers in business, regeneration, and environmental organisations & work with individuals and organisations of all sizes.

“World Cleanup Day is a sign that if you have a great idea, you can change the world — even from a small country like Estonia.”

Estonia's Minister of Foreign Affairs, Margus Tsahkna, reflected on how World Cleanup Day grew from a small Estonian initiative into a global movement.

He urged governments worldwide to join, and shared his pride in our work.

A man with light skin, blue eyes, short brown hair, and a beard, wearing a black blazer and black shirt, smiling slightly against a plain white background.

"The world is ours, now and tomorrow. Each day, with each choice, we create the world to come. Starting with the most important choice: to hope."

Marina Ponti, Global Director of the UN Sustainable Development Goals Action Campaign.

Her words remind us all that we can make a difference as we work towards a clean and healthy future.

A smiling woman with shoulder-length brown hair, wearing red-rimmed glasses, gold earrings with purple beads, a white collared shirt, and a delicate gold necklace with a small pendant.

"For businesses—do not be afraid of change! It creates a huge impact, and we must always ask ourselves if we can do our business differently and do it better. We are role models, and that is a great responsibility."

CEO and co-founder of NORQAIN, Ben Küffer, shared his support for World Cleanup Day and emphasised the importance of businesses embracing change.

His words were a reminder that the private sector has a vital role to play in creating a sustainable future, as do all sectors of society. 

Founder of Norman watch brand
Let's Do It World logo

Our work has made a difference and we are not stopping.