Clean World Conference 2017 "Connecting Heroes"

Clean World Conference 2017  “Connecting Heroes” 26-29 January, in Tallinn, Estonia

“Clean World Conference” is targeted to leaders and partners of Let’s Do It! World and taking place in Tallinn from 26th to 29th of January 2017. The project is funded by European Union from European Regional Development fund in the amount of 30000€.


Clean World Conference

26-29 January 2017 Radisson Blu Sky Hotel, Tallinn, Estonia

September 8th 2018 is approaching fast. Exactly 590 days are between the Clean World Conference and the moment when we will undertake the biggest joint clean up effort the world has ever seen – World Cleanup Day.

Before visiting Estonia, please see

Around 200 participants from all over the world will attend this year’s Clean World Conference, offering an unprecedented opportunity for networking and discussion as we aim to make important decisions about World Cleanup Day.

Scroll down in order to find more information about our keynote speakers and agenda of the conference.


Registration is now closed as we have reached our full capacity for the conference. In order to take part, we advise you to watch our Facebook live stream from the panel discussion “When the World is drowning in waste – whose problem it is?” on January 27, EET 14.10 from HERE.

Conference moderator - Kosha Anja Joubert

Kosha (MSc Org. Dev.) serves as Executive Director of the Global Ecovillage Network. She has many years of experience as an international facilitator, trainer, and consultant and has worked extensively in the fields of community empowerment, intercultural collaboration and sustainable development. Kosha grew up in South Africa under Apartheid and has been dedicated to building bridges across divides ever since. She has lived in ecovillages for the past 25 years. Kosha is also a co-founder of Gaia Education, which develops trainings at the cutting-edge of sustainability, and co-author of the internationally applied curriculum of the Ecovillage Design Education. This year, Kosha received the Dadi Janki Award – 100 Women of Spirit – For engaging spirituality in life and work and for making a difference in the world.


Antonis Mavropoulos

He is the founder and CEO of D-Waste and the President of International Solid Waste Association (ISWA).

He has been involved in solid waste management projects for 20 years, in 20 countries and he has completed more than 150 projects. He strongly believes that a Wasteless Future is realistic, by combining technical and social innovation.

His recent research work deals with the Fourth Industrial Revolution and its impacts to waste management and recycling. Before that, his work has focused on Globalization, Megacities and Solid Waste Management as well as with on the use of mobile apps for a better waste management.  He is also the inventor of Waste Atlas, a global interactive map that is developed in cooperation with GIZ SWEEPNET, ISWA, WTERT, SWAPI and Leeds University.

Antonis Mavropoulos has published and participated in the writing of several books and scientific publications, while his articles have been translated in Portuguese, Rumanian, Hindu and Spanish. For more about him you can visit his blog at

Jeff Kirschner & Litterati

Litterati is a community that is “crowdsource-cleaning” the planet – one piece of litter at a time. With participation in over 100 countries, the Litterati community is picking up litter and simultaneously collecting data such as identifying brands and mapping problem areas. Together we are working with schools, companies, and cities to create a litter-free world.

Asher Jay, National Geographic Emerging Explorer, UN Women Design Star

Asher Jay is an international adventurer, whose compelling paintings, sculptures, installations, animations, ad campaigns, and films all have a single purpose: to incite global action on behalf of wildlife conservation.

Asher’s travels to the frontline have made her witness and story-teller, combatting illegal wildlife trafficking, promoting habitat sanctuaries and illuminating humanitarian emergencies. Her core message, again and again: biodiversity loss during the Anthropocene – the Age of Man.

Much of her best-known work spotlights the illegal ivory trade. In 2013, grassroots group March for Elephants asked her to visualize the blood ivory story on a huge, animated digital billboard in New York’s Times Square. Viewed by 1.5 million people, the internationally crowd-funded initiative aimed to provoke public pressure for revising laws that permit ivory to be imported, traded and sold. Asher also participated in the Faberge Big Egg Hunt in New York, where her oval ornament helped raise money for anti-poaching efforts in Amboseli. A nomadic globe trotter who fell in love with New York while studying at Parson’s New School of Design, Asher Jay is determined to motivate you to understand you have real power in determining nature’s fate, and your – our – wild future.

When the World is drowning in waste – whose problem is it?

What is the essence of change? How do we change our world and our communities to make a better place for all of us? And if so, whose “job” is it to initiate changes that affect the behaviour and values of the society? Let’s Do It! is all about the change in behavioural patterns and attitudes.

Let’s Do It! movement has witnessed many stories of positive change in different countries. At the same time, the world waste problem is out of control, we are consuming more than ever, and producing more waste than ever. The question is, who should take the leadership in cleaning up our planet and end the waste pollution? Can we address the scale of the problem and turn it around? What is the role of government, business and non-profit organisations? Why haven’t we still solved the problem? What’s been stopping us, and how do we move faster towards real solutions?

The panel discussion will be attended by prominent and respected leaders from various fields.
Panel discussion participants:
  • Mrs. Kersti Kaljulaid, President of Estonia (on the photo)
  • Mr. Antonis Mavropoulos, the founder and CEO of D-Waste and the President of International Solid Waste Association (ISWA).
  • Mr. Jeff Kirschner, the founder of Litterati (online community identifying, mapping, and collecting the world’s litter)
  • Mrs. Asher Jay, National Geographic Emerging Explorer, UN Women Design Star

Panel discussion moderator - Nara Petrovič

Discussion “When the World is drowning in waste – whose problem is it?” will be chaired by Nara Petrovič, an initiator of the Let’s Do It! cleanup campaign in Slovenia, where 14% of the population came out in one day to clean up the waste, and started a movement towards make Slovenia a zero waste country.

Commissioner Karmenu Vella

Karmenu Vella is the European Commissioner for Environment, Fisheries and Maritime Affairs. He was born in Malta on June 1950. Mr Vella graduated in Architecture and Civil Engineering, and later obtained a Master of Science in Tourism Management from University of Sheffield. He was first elected to Parliament in 1976 and was re-elected nine consecutive times. During his political career he has been appointed Minister for Public Works, Minister for Industry and Minister for Tourism twice. Mr Vella had also held various senior posts in the private sector.

Conference Agenda

Thursday, January 26th

19:00-23:00   Welcome reception at Radisson Blu Sky hotel, restaurant Lounge 24

Friday, January 27th

8:30     Morning yoga

Conference moderator – Kosha Anja Joubert, Execute Director of Global Ecovillage Network

9:00     Getting together. Energy circle

9:30     Welcome words

Vilja Ruotsala, International School of Estonia
Karmenu Vella, European Commissioner for Environment
Takuro Nakaizumi, 2017 Chairperson / JCI UN and External Affairs Committee

10:00  Kadi Kenk, Head of Partnerships of Let’s Do It! World

10:20    Antonis Mavropoulos, president of the International Solid Waste Association (ISWA)

11:15    Coffee break

11:45   Jeff Kirschner, Founder and CEO of Litterati

12:20  Asher Jay, National Geographic Emerging Explorer, UN Women Design Star

12:55  Lunch

14:00  Energy circle

14:10   Panel discussion “When the World is drowning in waste – whose problem is it?”

Kersti Kaljulaid, President of the Republic of Estonia
Antonis Mavropoulos, President of ISWA
Jeff Kirschner, Founder and CEO of Litterati
Asher Jay, National Geographic Emerging Explorer

15:30   Coffee break

16:00   Rainer Nõlvak, Chief Motivator of Let’s do it! World

16:20   World Cleanup Day brand launch, Tauno Loodus,  Zavod BBDO

17:00   How technology will help the World Cleanup Day? Margus Simson, Head of  Technology team of Let’s Do It! World

17:20   Wrap up of the day

18:00  End of the day

19:20 / 19:50   Buses in front of Radisson Blu Hotel to Vaba Lava theatre house

20:00   Dinner and party at Vaba Lava theatre house

00:00  Buses back to Radisson Blu Sky hotel

Saturday, January 28th

8:30     Morning yoga

9:00     Energy circle

9:10     Introduction of the day

9:30    Open cafe: working sessions – all together

12:00   Lunch

13:00   Parallel working sessions in groups

15:00   Coffee break

15:30   Wrap up of the workshops

16:30   Good will ceremony

17:30   Summary

18:00  End of the conference

19:30  Gathering at the hotel lobby for a walk to dinner

20:00 – 00:00 Dinner and party at Õpetajate Maja in Tallinn old town

Sunday, January 29th 

9:00 – 13:30 Bus ride to the bog, snacks included

9:45 – 12:00 City tour 1, ending with tea and pie at Cafe Lyon

12:00 – 14:00 City tour 2,  ending with tea and pie at Cafe Lyon

Let’s Do It Foundation thanks all the volunteers who are behind the organizing of Clean World Conference 2017. Special thanks to the partners who are making this conference possible and partners who have committed to making World Cleanup Day a success world-wide. Working with you is a pleasure and a true privilege.

Thank you for helping to connect heroes and make their time in Estonia memorable!