NEWS: “Green wave” Leads to Biggest Beach Cleaning in Mumbai

15/09/18   Cleaning up the planet continues, with India claiming 110,000 people joining the crowd for a cleaner planet. The event, organised by AIESEC India and Let’s Do It India! have done spectacular work, gathering numbers in only two months. World Cleanup Day is being seen as a springboard towards Oct 2, 2019, which celebrates […]

15/09/18

 

Cleaning up the planet continues, with India claiming 110,000 people joining the crowd for a cleaner planet. The event, organised by AIESEC India and Let’s Do It India! have done spectacular work, gathering numbers in only two months. World Cleanup Day is being seen as a springboard towards Oct 2, 2019, which celebrates the 150th anniversary of Gandhi’s birth.

One of the organizers, Meet Muchhala, VP of AIESEC India, said, “We have identified 95 cleaning sites. Adding the numbers from Let’s Do It India, we are looking at 170 locations.” In one of the beaches in Mumbai, there were 800 volunteers cleaning. Local organiser, Shrey Sanghavi, said, “It was a beautiful day for such a meaningful event and it was one of the biggest beach cleanups in the city of Mumbai.”

Gandhi’s 150th anniversary is significant, as it marks a target date to vastly improve access to clean water and flushing toilets. With an estimated 600 million people (roughly the population of Europe) lacking direct access to a flushing toilet in their own homes, this is a massive challenge, especially in rural areas. Improving hygiene specifically and the environment in general is seen as a critical route towards eradicating poverty and disease in the world’s second largest nation.

One of the biggest challenges for a clean India is the lack of truly efficient waste management and recycling systems across the country. Much waste is simply abandoned in open spaces and there is little sense of collective responsibility. This mindset is being challenged on many levels, both governmental and various NGOs and projects. World Cleanup Day’s ‘Keep It Clean Plan’ aims to advise nations on ways to manage such problems. For example, it is estimated that currently only 10% of waste produced in India is recycled, from an estimated 227 million tons produced every year.

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World Cleanup Day events can be followed through the homepage www.letsdoitworld.org. The 24-hour, non-stop World Cleanup Live Show will cover the cleanups across the globe. The show is hosted by Irish TV presenter and producer Colm Flynn and TV presenter Zihlo Ndlovu from Zimbabwe and will be broadcast from Tallinn, Estonia. It will be aired via the World Cleanup Day website https://www.worldcleanupday.org/ and also via Facebook andYouTube channels.

 

The year 2018 marks 100 years since the founding of the Republic of Estonia. World Cleanup Day 2018 is Estonia’s biggest gift to the world on its 100th anniversary. More information about the centenary events can be found atwww.EV100.ee

More information:

Website: www.worldcleanupday.org

Facebook: https://www.facebook.com/worldcleanupday2018/

Twitter: https://twitter.com/letsdoitworld

YouTube: https://www.youtube.com/user/Letsdoitworld

Tiina Urm, Head of Communication

Ph.  +372 53000515

E-mail: [email protected]

Skype:  tiinaurm