NEWS: The Champions of Finnish nature

15/09/2018 Things in Finland are going perfectly fine. As the rays of sun manage to sneak between the droplets of light rain showers, Finnish people are ready to make a difference. Even though there is not a big main event organized, everybody is picking up the waste by themselves. There is even believed to be […]

15/09/2018

Things in Finland are going perfectly fine. As the rays of sun manage to sneak between the droplets of light rain showers, Finnish people are ready to make a difference. Even though there is not a big main event organized, everybody is picking up the waste by themselves. There is even believed to be over 50 cleanup events around the country, the expected number of people getting as close as 2000 persons. Several schools and municipalities have offered their help cleaning the nature.

Still, as the leaders are a bit worried about the involvement of people, many Finnish world champions have been spreading the message. Snowboarder Enni Rukajärvi, poledancer Oona Kivelä, not to mention the pioneer Minna Kauppi; support is also reaching from the business world as the businessman Hjallis Harkimo has decided to take part of the action.

In fact, the Finns have been especially attentive about reducing the amount of single use dishes and everything related to such issues. Their main message of the event is to emphasize that as there is not so much trash lying around in Finland, people have not been so active regarding to the issue. Still, it is important to note, that every waste is still a waste and needs to be handled in some way or another.

Also, it is good to note that the President’s office of Finland is in discussion to involve at that level. Nothing is confirmed yet and no promises have been made. Still, we can always hope for the better best news.

Keep on cleaning, Finland!

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World Cleanup Day events can be followed through the homepage www.letsdoitworld.org. The 24-hour, non-stop World Cleanup Live Show will cover the cleanups across the globe. The show is hosted by Irish TV presenter and producer Colm Flynn and TV presenter Zihlo Ndlovu from Zimbabwe and will be broadcast from Tallinn, Estonia. It will be aired via the World Cleanup Day website https://www.worldcleanupday.org/and also via Facebook and YouTube channels.

The year 2018 marks 100 years since the founding of the Republic of Estonia. World Cleanup Day 2018 is Estonia’s biggest gift to the world on its 100th anniversary. More information about the centenary events can be found at www.EV100.ee

More information:

Website:  www.worldcleanupday.org

Facebook:  https://www.facebook.com/worldcleanupday2018/

Twitter:  https://twitter.com/letsdoitworld

Tiina Urm, Head of Communication

Ph.  +372 53000515

E-mail: [email protected]

Skype:  tiinaurm

World Cleanup Day