Albania Aims to Kick-Start Zero Waste Movement with Massive Cleanup Actions

Civic-led global movement Let’s Do It! World is uniting Albanians once again to work towards getting rid of illegal waste once and for all. On the 21st of November, a massive cleanup event will take place in Albania, bringing together at least 100,000 volunteers and collecting 10,000 tons of trash.

albania2014The big cleanup day is preceded by 12 regional conferences with the participation of the main stakeholders in the country, such as educational institutions, local governments, regional and local state institutions, civil society activists, representatives from the media and business communities, etc. Moreover, Albania is about to kick-start the process of becoming a zero waste country.

Albania has been organising huge grass roots cleanup events since 2012, when 122,000 volunteers came out to clean up their country; in 2013, the number of volunteers was already 147,000. This year’s Albanian Let’s Do It! action and campaign called “Green Tour 3” aims to view the waste problem from a broader perspective. Albanians are about to raise awareness on illegal waste and address the environmental issues by uniting relevant stakeholders for brainstorming and decision-making.

“The main topics of the conferences are the future of the movement in Albania and in the world, the role of civil society in Albania, environmental education, engaging youth in volunteer work, the role of local governments in environment protection, sustainable tourism, social responsibility, and the role of the media in raising awareness on environmental issues,”  Ervin Shehaj, team leader of Let’s Do It! Albania (Ta Pastrojmë Shqipërinë) explained.

Let’s Clean Albania in One Day is part of the global movement Let’s Do It! World. The international network of clean up campaigns aims to solve the illegal dumping problem on a local and global level both short and long term – by engaging a large part of the society in the cleanup activity on an action day, raising the issues related to illegal dumping and engaging both experts, political and local leaders to find more sustainable systemic solutions. The movement began in Estonia in 2008 when 50,000 people came together and cleaned up their entire country in five hours, removing 10,000 tonnes of waste. Today, Let’s Do It! is a global network of 112 countries, having engaged over 11 million participants.

The countries participating in Let’s Do It! actions’ can be seen here: www.letsdoitworld.org/countries and upcoming cleanup dates can be seen here: www.letsdoitworld.org/cleanup_dates_2014.

The massive cleanup action in Albania is supported by the Ministry of Environment of Albania, the Ministry of Social Welfare and Youth of Albania, the Ministry of Education and Sports of Albania, the Albanian National Agency of Tourism, the National Agency of Environment of Albania. The cooperation also involves local municipalities, regional and local public institutions and various Albanian non-profit organisations.

The Let’s Do It! World movement is supported by the Estonian Ministry of Foreign Affairs from the Development Cooperation and Humanitarian Aid fund, the Open Estonia Foundation, Skype, Carlson Rezidor Hotel Group, QlikView, Tallink Group, DHL Estonia, PricewaterhouseCoopers, Estonian Air, Interlex Translations, Meedius Estonia and EuroPark Estonia.

More information on the global movement:

Meelika Hirmo
Let’s Do It! World Cleanup 2014
Head of Public Relations & Communication
Phone: +372 504 1258
E-mail: meelika [at] letsdoitworld [dot] org
Homepage: https://www.letsdoitworld.org
Facebook: http://www.facebook.com/letsdoitworld
Twitter: http://www.twitter.com/letsdoitworld
Youtube: http://www.youtube.com/user/Letsdoitworld

Albania:

Ervin Shehaj
Team leader of Let’s Do It! Albania (Ta Pastrojmë Shqipërinë)
Phone: +355 69 20 31900
E-mail: info [at] greenline [dot] al
Homepage: http://greenline.al
Facebook: https://www.facebook.com/TaPastrojmeShqiperine
Twitter: letsdoitalbania
YouTube: letsdoitalbania
Flickr: http://www.flirck.com/groups/letsdoitalbania
Blog: www.letsdoitalbania.blog.com